Business Management

Strategic Decision-Making for Sustainability in Business
Editors: Reshma Shrivastava, PhD
Gazala Yasmin Ashraf, PhD
Imran Nadeem Siddiqui, PhD
Suresh Kumar Pattanayak, PhD

Strategic Decision-Making for Sustainability in Business

In Production
Pub Date: Forthcoming October 2025
Hardback Price: $200 US | £150 UK
Hard ISBN: 9781779640680
Pages: Est. 322pp w/index
Binding Type: Hardback / ebook
Notes: 0 color and 19 b/w illustrations

In the ever-changing world of modern business, it is imperative to integrate sustainability into strategic decision-making, which is a fundamental driver of success and longevity. With the world facing hitherto unseen concerns such as resource depletion, social injustice, and climate change, corporations are realizing more and more that they need to plan a comprehensive and innovative strategy.

This new volume explores the intricate interplay between strategic decision-making and sustainability in the realm of business. Strategic Decision-Making for Sustainability in Business deals with the critical intersection of corporate strategy and sustainable development, presenting a comprehensive exploration of how organizations can handle the challenges of a world that is changing quickly.

Drawing from real-world examples, case studies, and interdisciplinary perspectives, the chapters illuminate the pivotal role of strategic decision-making in shaping a sustainable future. From supply chain management and stakeholder engagement to the integration of renewable energy and the measurement of social impact, each facet is examined with a critical lens aimed at equipping readers with actionable insights.

Specific topics include:

• Environmental Management, emphasizing sustainability and stewardship initiatives

• Sustainable Supply Chains, covering post-pandemic supply chain resilience strategies, healthcare waste management through smart technologies, and behavior-based supply chain management

• Corporate Social Responsibility, discussing its impact on economic growth, the integration of employee well-being with sustainability efforts, etc.

• Green Product Development, exploring development of green products, innovations in product packaging, etc.

• Circular Economy, discussing electronic waste management, the role of banks in fostering circular economy initiatives

Sustainable Marketing and Communication, exploring communication strategies for positive social change

• Employee Well-Being and Health, discussing employee assistance programs (EAPs), employee mental health and well-being

• Biodiversity Conservation, discussing deep learning techniques for detection and identification

Covering these varied areas, this volume provides valuable guidance for business leaders, managers, policymakers, and academics who seek to only understand the symbiotic relationship between strategy and sustainability but also who wish to actively contribute to building a worldwide business environment that is more responsible and resilient. This book seeks to inspire a new generation of leaders who can manage the intricacies of the contemporary corporate landscape with empathy, foresight, and a commitment to long-term sustainability by creating a better awareness of the complex forces at play.

CONTENTS:

Preface

Introduction

SECTION 1: Environmental Management
1. Environmental Management: Strategies for Sustainability and Stewardship

Radha Krishnan, Piyush Kumar Thakur, and Ruchi Gupta

SECTION 2: Sustainable Supply Chains
2. Post-Pandemic Supply Chain Resilience Strategies in Food Retail in the World of VUCA

Archi Dubey and Payal Dubey

3. Healthcare Waste Management Through Automation, AI, and IoT: A Path to Enhanced Sustainability
Gazala Yasmin Ashraf

4. Behavior-Based Supply Chain Management and Its Facets: Analysis and Model Building
Yugal Kishor Pradhan and Saket Jeswani

SECTION 3: Corporate Social Responsibility (CSR)
5. Corporate Social Responsibility (CSR): The Economic Growth of India Through the Indian Banking Sector

Payal Dubey and Suresh Kumar Pattanayak

6. Holistic Corporate Eudaimonia: Integrating Employee Well-being and Sustainability as a New Paradigm for Corporate Social Responsibility
Shyamali Dubey

7. Impact of Corporate Social Responsibility Practices on the Indian Banking Industry
Suresh Kumar Pattanayak and Payal Dubey

SECTION 4: Green Product Development
8. Sustainable Packaging Innovation: Transforming Business Strategies for a Greener Future

Imran Nadeem Siddiqui, Reshma Shrivastava, and Jay Kumar Dewangan

9. The Green Products: A Path to Sustainable Consumption
Radha Krishnan, Ruchi Gupta, Priyanka Chandel, and Piyush Kumar Thakur

SECTION 5: Circular Economy
10. Role of Central Banks in Fostering Circular Economy Initiatives: Policy and Practice

Manoj Kumar Sahoo

11. A Study on the Impact of Circular Economic Practices Adopted by India: An Analysis with Reference to Electronic Waste Management
Pooja Srivastava

SECTION 6: Sustainable Marketing and Communication
12. Navigating Complexity: Challenges and Strategies in Sustainability Communication for Positive Social Change

Archana Shrivastava

SECTION 7: Employee Well-being and Health
13. Global Trend on Employee Assistance Programs (EAPs) in Supporting Employee Mental Health and Well-Being: A Bibliometric Analysis

Reshma Shrivastava, Imran Nadeem Siddiqui, and Jay Kumar Dewangan

13. Study of Implemented Strategic Techniques for Employee Well Being for Organizational Sustainability: A Systematic Review
Shilpa Pandey and Shweta Patel

SECTION 8: Biodiversity Conservation
14. Elephant Recognition System Based on Deep Convolutional Neural Network

Bakhtawer Shameem, Sharmila Sharad More, Bhavna Narain, and Aruna Rana

15. Inclusion and Diversity: The Two Quintessential Dimensions of Strategic Business Management: A Qualitative Conceptual Approach to Sustainable Development
Parnab Ghosh

17. Detection, Identification, and Recognition of Elephant with Drone Photography and Using Deep Learning Techniques
Bakhtawer Shameem, Bhavna Narain, Aruna Rana, and Sharmila Sharad More

Index


About the Authors / Editors:
Editors: Reshma Shrivastava, PhD
Professor, School of Management, ISBM University Chhattisgarh, India

Reshma Shrivastava, PhD, is a Professor in the School of Management at ISBM University Chhattisgarh, India. She was formerly associated with Amity University, Chhattisgarh, India. She has 24 years of extensive teaching and training experience in organizational behavior and human resource management. In addition to her academic responsibilities, she has significant experience in training professionals from both academia and the corporate sector. She is currently guiding several research scholars who are pursuing their PhDs. Dr. Shrivastava has authored several publications in reputed national and international refereed journals and edited two books. She also authored the book HR Analytics: Concepts and Cases. She has been an active member of various esteemed academic bodies, including the National HRD Network (NHRD) and the Indian Society for Training and Development (ISTD), New Delhi.

Gazala Yasmin Ashraf, PhD
Head, UG-Management and Associate Professor, Amity Business School, Amity University Chhattisgarh, India

Gazala Yasmin Ashraf, PhD, is Head UG-Management and Associate Professor at the Amity Business School of Amity University Chhattisgarh, India. With over 24 years of industry and teaching experience in marketing, human resource management, and operations management, she specializes in operations research, sustainability, women empowerment, emerging technologies like IoT, etc. She has several research publications to her credit. She is currently guiding several research scholars for their PhDs. She is also a certified trainer on project management and has been instrumental in setting up of academic projects like syllabus management systems and timetable management for Amity Business School. She also serves as reviewer for various journals.

Imran Nadeem Siddiqui, PhD
Professor, School of Management, ISBM University, Chhattisgarh, India

Imran Nadeem Siddiqui, PhD, is a Professor in the Professor, School of Management at ISBM University, Chhattisgarh, India. With a professional journey spanning 30 years, he has gained extensive experience in both academia and the corporate world. His career trajectory includes significant roles at Amity University Chhattisgarh; Disha Institute of Management and Technology; MAK Azad College of Pharmacy; Cipla Ltd; Wave Pharmaceutical Ltd; and LAM Healthcare. He has published research papers in national and international journals and actively participates in numerous international and national conferences, seminars, workshops, and faculty development programs. A recognized resource person, he regularly collaborates with the Chhattisgarh Industrial and Technical Consultancy Centre, Raipur, conducting faculty development programs on entrepreneurship development under the sponsorship of the National Science and Technology Entrepreneurship Development Board, Department of Science and Technology, Ministry of Science and Technology, Government of India, New Delhi. Additionally, he has been a resource person for training programs at the Chhattisgarh Administrative Staff Academy. His educational background includes a BPharm, MBA, LLB, and a PhD in Management.

Suresh Kumar Pattanayak, PhD
Associate Professor and Head, Department of Commerce and Economics, Amity Business School, Amity University, Raipur, Chhattisgarh, India

Suresh Kumar Pattanayak, PhD, is an Associate Professor and Head of the Department of Commerce and Economics at Amity Business School, Amity University, Raipur, Chhattisgarh, India. He has more than 20 years of work experience in academics. He has registered PhD supervisors for Amity University as well as at prior universities. He has guided research projects by master degree students. He is a member of the Indian Institute of Material Management, Kolkata. He has participated and presented at more than 10 international conferences and more than 27 national conferences. He has published papers in international and national journals, chapters in edited books, and three cases in case study books. He has been a chairperson for technical sessions at international conferences and remains an external observer for PhD scholars at different universities. He has subject expertise in quantitative techniques, operation research, econometrics, research methodology, taxation and tax planning, financial management, corporate finance, and many other areas.




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